Headline Grader

Sara Vallone's Tracker  ·  4/14/2026–4/15/2026  ·  73 headlines graded  ·  Run 2026-04-15 16:12
73
Headlines graded
92%
Average score
58%
Top issue: Keyword present

30-Day History

Click a tile to expand

4/15
92%
▸ details
73 hdls
Keyword present
4/14
91%
▸ details
86 hdls
Keyword present
4/13
93%
▸ details
17 hdls
Keyword present
4/12
82%
▸ details
5 hdls
Keyword present
4/11
93%
▸ details
52 hdls
Keyword present
4/10
94%
▸ details
74 hdls
Keyword present
4/9
93%
▸ details
115 hdls
Keyword present
4/8
88%
▸ details
130 hdls
Keyword present
4/7
90%
▸ details
60 hdls
Character count 80–110
4/6
90%
▸ details
46 hdls
Keyword present

Pass Rates by Criterion

CriterionPass RateCounts
Structure & Length
Character count (SN 70–90 / AN 90–120) rule-based
100% 73✓ 0✗
Named entity leads rule-based
77% 56✓ 17✗
No article lead rule-based
89% 65✓ 8✗
Active voice LLM
88% 64✓ 9✗
No lead burial LLM
90% 66✓ 7✗
Formula & Signal
Formula present rule-based
95% 69✓ 4✗
No 'What to know' headline rule-based
97% 71✓ 2✗
Keyword present rule-based
58% 42✓ 31✗
Quality Flags
No 'Did you miss' rule-based
100% 73✓ 0✗
No question headline (organic reach) rule-based
99% 72✓ 1✗
No all-caps words rule-based
96% 70✓ 3✗
Curiosity gap LLM
100% 73✓ 0✗
Factually accurate LLM
100% 73✓ 0✗
LLM criteria (active voice, lead burial, curiosity gap, accuracy) use Groq llama-3.3-70b-versatile. 'What to Know' avoidance is rule-based (regex, not LLM). Keyword criterion checks Primary Keywords from the Tracker against the headline. Character count scoring uses the platform-specific target range when Syndication Platform is set in the Tracker (Apple News: 90–120 chars; SmartNews: 70–90 chars; unknown: passes if valid for either). Number lead note is also platform-aware. Hover any badge for details.

Recent Headlines — worst scores first

Lauren J-GEveryday Living · · 4/15/2026 71%
The Secret to Making Old Patio Furniture Look Clean, Modern, and Brand New Again
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✗ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Charlotte Observer · 4/14/2026 76%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✗ Active voice ✗ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Sacramento Bee · 4/14/2026 76%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✗ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Samantha AgateGeneral/Discovery · Miami Herald · 4/14/2026 76%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✗ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Miami Herald · 4/14/2026 76%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✗ Active voice ✗ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✗ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Woman's World · 4/14/2026 76%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✗ Active voice ✗ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Miami Herald · 4/15/2026 76%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✗ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Kansas City Star · 4/3/3036 82%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✗ Active voice ✗ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Lauren J-GEveryday Living · Miami Herald · 4/14/2026 82%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✗ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Coral Springs · 4/14/2026 82%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✗ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren SchusterExperience · Woman's World · 4/14/2026 82%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✗ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Experience tips:
  • Service framing ('Here's how to…', 'Everything you need to know about…') works for travel/experiences
  • Avoid 'What to know' and question format for SmartNews
  • Financial experience headlines (retirement, HSA) perform well — specific numbers help
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · · 4/15/2026 82%
The Trick That Makes Dirty, Faded Patio Furniture Look Like You Just Bought It
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Hanna WickesGeneral/Discovery · Woman's World · 4/15/2026 82%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Charlotte Observer · 4/15/2026 82%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✗ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Lauren J-GEveryday Living · Sacramento Bee · 4/14/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✗ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Hanna WickesGeneral/Discovery · Miami Herald · 4/14/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Fort Worth Star-Telegram · 4/14/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Kansas City Star · 4/14/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✗ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Allison PalmerMind-Body · Sacramento Bee · 4/14/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✗ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Allison PalmerMind-Body · Miami Herald · 4/14/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Allison PalmerMind-Body · Sacramento Bee · 4/14/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✗ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Hanna WickesGeneral/Discovery · Kansas City Star · 4/15/2026 88%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✗ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Lauren J-GEveryday Living · Miami Herald · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Coral Springs · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Charlotte Observer · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Sacramento Bee · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Hanna WickesGeneral/Discovery · Woman's World · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Kansas City Star · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Kansas City Star · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Charlotte Observer · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Life & Style · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Lauren SchusterExperience · Miami Herald · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Experience tips:
  • Service framing ('Here's how to…', 'Everything you need to know about…') works for travel/experiences
  • Avoid 'What to know' and question format for SmartNews
  • Financial experience headlines (retirement, HSA) perform well — specific numbers help
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren SchusterExperience · Charlotte Observer · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Experience tips:
  • Service framing ('Here's how to…', 'Everything you need to know about…') works for travel/experiences
  • Avoid 'What to know' and question format for SmartNews
  • Financial experience headlines (retirement, HSA) perform well — specific numbers help
  • 0% featuring rate on Apple News — optimize for organic reach
Hanna WickesGeneral/Discovery · Us Weekly · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Woman's World · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✗ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Life & Style · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✗ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Lauren J-GEveryday Living · Miami Herald · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Coral Springs · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · Charlotte Observer · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Ryan BrennanGeneral/Discovery · Miami Herald · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✗ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Kansas City Star · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✗ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Woman's World · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Allison PalmerMind-Body · Us Weekly · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✗ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Allison PalmerMind-Body · Fort Worth Star-Telegram · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Allison PalmerMind-Body · Kansas City Star · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Allison PalmerMind-Body · Raleigh N&O · 4/14/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Lauren J-GEveryday Living · · 4/15/2026 94%
Your Patio Furniture Looks Tired—Here’s How to Make It Look New Again in 30 Minutes
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Lauren J-GEveryday Living · · 4/15/2026 94%
How to Instantly Transform Old, Faded Patio Furniture Into Something That Looks Brand New
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✗ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Everyday Living tips:
  • List/number-lead format is the strongest signal for this vertical (home, décor, lifestyle)
  • Avoid question format for SmartNews distribution
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach
Ryan BrennanGeneral/Discovery · Charlotte Observer · 4/15/2026 94%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✗ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Miami Herald · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Sacramento Bee · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Woman's World · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Woman's World · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Miami Herald · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Fort Worth Star-Telegram · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Us Weekly · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Hanna WickesGeneral/Discovery · Miami Herald · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Us Weekly · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Charlotte Observer · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Fort Worth Star-Telegram · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Kansas City Star · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Miami Herald · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Kansas City Star · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Miami Herald · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Fort Worth Star-Telegram · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Samantha AgateGeneral/Discovery · Charlotte Observer · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Allison PalmerMind-Body · Fort Worth Star-Telegram · 4/14/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
Mind-Body tips:
  • Number leads and service-journalism framing work well ('5 ways to…', 'How to…')
  • Avoid 'What to know' — worst-performing formula on SmartNews
  • Target 90–120 chars for Apple News; 70–90 for SmartNews
  • 0% featuring rate on Apple News — optimize for organic reach, not featuring
Ryan BrennanGeneral/Discovery · Miami Herald · 4/15/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Kansas City Star · 4/15/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Us Weekly · 4/15/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Life & Style · 4/15/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Miami Herald · 4/15/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity
Ryan BrennanGeneral/Discovery · Us Weekly · 4/15/2026 100%
Structure & Length
✓ Character count (SN 70–90 / AN 90–120) ✓ Named entity leads ✓ No article lead ✓ Active voice ✓ No lead burial
Formula & Signal
✓ Formula present ✓ No 'What to know' headline ✓ Keyword present Number lead (SmartNews ↑ / Apple News ↓)
Quality Flags
✓ No 'Did you miss' ✓ No question headline (organic reach) ✓ No all-caps words ✓ Curiosity gap ✓ Factually accurate
Platform-Specific (informational)
Here's/Here are (Apple News)
General/Discovery tips:
  • Nature/wildlife/science: discovery framing ('Scientists found…', 'Never-before-seen…') drives highest ceiling
  • Avoid question format for SmartNews (−0.08 pct_rank, p=3.4e-6)
  • Number leads are trending upward — use when story allows
  • High ceiling potential (53K+ views) for breaking science/wildlife stories — prioritize strong specificity

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